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Allen Premium Outlets To Host Holiday Tree Lighting Celebration

The annual event brings Santa, live music and family fun to Allen

Allen Premium Outlets invites the community to kick off the holiday season with its Holiday Tree Lighting Celebration on Nov. 21, from 5 to 8 p.m. The evening promises a festive atmosphere filled with live music, activities for all ages, games and a chance to meet Santa.

Where: Allen Premium Outlets | 820 W Stacy Rd, Allen
When: Nov. 21, 2024 | 5-8 p.m.
Cost: Free! 

The celebration begins at 5 p.m. with a lineup of live performances that will fill the air with holiday cheer. Entertainment highlights include Christmas carols by Uptown Carolers, orchestral music from Lovejoy ISD, a duo performance from Chaz & Marie and spoken word pieces by Alton Boyd Elementary School’s Blackhawk Poetry Guild will add a unique touch to the night’s entertainment.

At 6 p.m., Santa Claus will arrive at the children’s play area to greet guests, ready to greet families, pose for photos and listen to holiday wishes. Later, he will join special guests to light up the Christmas tree adorned with ornaments and twinkling lights, marking the official start of the holiday season at Allen Premium Outlets.

The evening also offers a variety of festive activities and attractions for all ages. Guests can decorate cookies with the Great American Cookie Co. mascot, create custom holiday-themed Crocs and spin a prize wheel with Chuck E. Cheese. Other fun includes a meet-and-greet with the Polo Bear mascot from Polo Ralph Lauren, free coffee and tea with a children’s painting activity hosted by Starbucks and prize-filled lawn games by The Cosmetic Company Store.

Local community partners will bring additional cheer to the celebration — The Allen Civic Ballet will offer crafts and photo opportunities with dancers, while Allen Parks and Recreation will host games for all ages. Guests can write letters to Santa at Diana Health’s station, and All Community Outreach will be accepting holiday donations of food and toys for those in need.

Guests are encouraged to RSVP online to receive a free swag bag while supplies last. For more details and updates, visit Allen Premium Outlets’ social media channels.

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